At GEMME, we are proud to announce the launch of our new poster campaign, celebrating the uniqueness and timeless beauty of pre-owned jewelry.
2023 marks a renewal of GEMME's identity: a new logo, a new visual identity, and a signature to highlight the elegance of pre-owned jewelry.
You were able to discover it with our new website, which went live this summer.
Find us since the beginning of October on around forty 4x3 posters in Lyon and its surrounding areas. With this campaign, we invite you to explore the world of pre-owned jewelry and promote more environmentally friendly fashion.
At GEMME, we are committed to making jewelry more accessible, without ever compromising on the quality or authenticity of our jewelry. Our posters feature the addresses of our 2 Lyon shops as well as our e-shop Gemme-Les-Bijoux.com to discover our catalog of more than 2,000 pre-owned jewelry items up to 60% cheaper than new.

"Give your jewelry a second life" is the second strong message we are conveying in this poster campaign.
Gemme buys your gold jewelry and precious stones at the best price. Appraisals are performed free of charge, without an appointment, and our offers are payable immediately.
We restore value to each pre-owned piece of jewelry, from purchase to resale, creating a true "precious circle."

A next wave is planned for the end of the year for the Christmas holidays. To be continued...